Xiaohongshu, commonly known as Little Red Book or REDnote, has emerged as a pivotal platform for luxury brands aiming to engage with China's affluent and […]
Xiaohongshu, commonly known as Little Red Book or REDnote, has emerged as a pivotal platform for luxury brands aiming to engage with China's affluent and […]
Unlock New Marketing Inspiration with Influencers in China Are overseas brands limited to working only with local influencers when entering the Chinese market? By utilizing […]
A few years ago, the focus of "KOL marketing" was on where traffic was concentrated. Today, alongside KOL, terms like KOS, KOF, and KOC have […]