October 9, 2024
Why is My Xiaohongshu Account Losing Traffic Without Violations?

Have you ever wondered why your Xiaohongshu account and posts aren’t getting the traffic they should, even though you haven’t received any violation notices? You […]

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October 7, 2024
From KOL to KOS: How Xiaohongshu is Redefining Influencer Marketing

A few years ago, the focus of "KOL marketing" was on where traffic was concentrated. Today, alongside KOL, terms like KOS, KOF, and KOC have […]

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October 7, 2024
China Luxury Marketing in the Digital Age: Luxury Brands' Strategy to Win Over High-Net-Worth Consumers

Luxury brands are going all out to win over the top 1% of their clientele. According to a joint report by Bain & Company and […]

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